2010 – the Year the Paperback Dies and Ebooks Thrive


Prior to showing how the eBook model is destroying the paperback book model I want to show a parallel trend that is happening with the newspaper industry versus online news. We are witnessing the death of the newspaper as online news becomes the prime method for to receive news about events. Paper-based news has been dying a slow death since the internet has been accepted by the mainstream, and this has been hastened by the dawn of social media real-time news tools like Twitter. Twitter has singlehandedly put the final nail in the coffin of paper news in 2009.

Why do I say this?

Prior to Twitter the newspaper industry was able to plod along. People would still buy their local and national newspapers to see the story written by some of their favorite writers, though many preferred to read about major news on frequently updated news sites like CNN or FOX news. Newspapers were preferred by many that were accustomed to viewing their news in this manner. The internet has become the place for more up-to-date news and few people are willing to wait overnight for their newspapers to come out with a breaking news story. Could you imagine sitting around and waiting for news about 9/11 to hit the newspapers when we had 24 hour news coverage on all the major television stations and much more from the internet news and private citizens that actually experienced the event posting their videos on their own websites? More details please visit:-krimteamsiriogmax.no milligramdesign.no sdgactionlab.no hukodden.no feios.no skytesport.no openform.no

With the advent of Twitter and real time news messages from people with smart phones connected to the internet – the newspaper will go away quickly in 2010. That is not all… Google itself is finding that it is frequently updated index was a sleeping dinosaur compared to how quickly news traveled on Twitter and so they bought into Twitter’s real time stream of information. Google, Yahoo, and Microsoft search engines all display Twitter results in some form – hoping to continue to be relevant by bringing breaking news to the masses.

Ebooks are going to be the final nail in the coffin to paperback books much the same way Twitter was to the paper news industry. Ebooks have been challenging paperback books for a number of years now, and yet there has not be widespread acceptance of ebooks as a replacement for traditional paperbacks. Part of the reason, is again, the preference of long-time readers of paperback books for the feel and habit of using paperbacks. “Curling up with a good book” was part of that feeling, sitting in one’s living room sipping warm tea on a cool night is something that book readers craved and were not fully getting the same atmosphere curling up with their notebook computer on their lap reading PDF ebooks.

eBook reader hardware has been changing all along, and now we’re seeing the advent of dedicated ereader devices like the Kindle, Nook, and Sony eReader. The year 2010 will bring a truckload of new devices with many more features than what we have available now, which will push the market toward viewing books on ereaders. In fact, ereaders will probably quickly become the preferred method for reading novels and other large books as the form factor of an ereader becomes even smaller and lighter weight than paperback books. Frequent travelers have preferred digital ebooks and information to carrying around heavy travel guides and multiple books in their luggage for years. This trend is becoming more prevalent over time.

Perhaps the single-most important event for the eBook market is going to be the release of a new eBook reader that does it all. Remember before the iPhone showed up on the scene? There was no real clearly defined leader in the market. Nobody making phones was clearly ahead and they all seemed to be copying each other and unable to create the one phone that everyone wants. Apple changed that with the iPhone, and could be on the verge of changing the entire news and reading experience for paperback and magazine readers.


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